Last updated: [23-Mar-2026]

1. Introduction

In accordance with EU Regulation 679/2016 on data protection (GDPR), the processing of personal data is based on the principles of fairness, transparency, and protection of the privacy and rights of the data subject.

This Privacy Policy explains how we collect, use, disclose, and safeguard your personal data when you visit our website www.beingitaly.com.
We are committed to protecting your privacy and handling your data in a transparent manner.

By using our website, you agree to the practices described in this policy.

2. Data Controller

The Data Controller responsible for your personal data is:

Elena Sardelli
Address: Via Antonio Vivaldi, 89 - 53100 Siena (Italy)
Email: elena@beingitaly.com
P. IVA: 01635750522 - REA: SI-225996 - Codice Univoco: P62QHVQ

3. What Personal Data We Collect

We may collect the following categories of personal data:

Data you provide directly

• Name

• Email address

• Phone number

• Passport/ID numbers

• Messages sent through contact forms, email and WhatsApp

Data collected automatically

• IP address

• Browser type and version

• Device information

• Pages visited and time spent

• Cookies and tracking technologies (see Section 10)

Optional data

• Newsletter subscription preferences

4. Purposes of Processing

We process your personal data for the following purposes:

• To respond to your inquiries

• To provide our travel agency services including: booking accommodation, restaurants, tickets, and transfer services among others

• To provide and maintain our website

• To send newsletters or marketing communications (with your consent)

• To improve website performance and user experience

• To comply with legal obligations

• To process orders and payments (if applicable)

5. Sharing Your Data

We may share your data with:

• Partner Drivers, Hotels, Restaurants, etc only for the purpose of providing our travel agency services once you’ve decided to hire us.

• Service providers (hosting, analytics, payment processors)

• Professional advisors (legal, accounting)

• Authorities when required by law

We never sell your personal data.

7. International Data Transfers

If your data is transferred outside the European Economic Area (EEA), we ensure adequate safeguards such as:

• Standard Contractual Clauses (SCCs)

• Transfers to countries with an EU adequacy decision

8. Data Retention

We retain your personal data only as long as necessary for the purposes described above or as required by law.

All data processed for marketing purposes will be stored until the data subject exercises their right to object; failing that, they will be stored as long as Being Italy srls continues its business activity.

9. Data Security

We implement appropriate technical and organizational measures to protect your data, including:

• HTTPS encryption

• Access controls

• Secure servers

• Regular security monitoring

However, no online transmission is 100% secure.

10. Cookies and Tracking Technologies

We use cookies to:

• Enable website functionality

• Analyze traffic

• Personalize content

You can manage or disable cookies through your browser settings.

11. Your Rights Under GDPR

You have the following rights:

• Right of access – Request a copy of your data

• Right to rectification – Correct inaccurate data

• Right to erasure – Request deletion of your data

• Right to restrict processing

• Right to data portability

• Right to object to processing

• Right to withdraw consent at any time

To exercise your rights, contact us at elena@beingitaly.com

13. Changes to This Policy

We may update this Privacy Policy from time to time.
The latest version will always be available on this page.

14. Contact Us

If you have questions about this Privacy Policy or how we handle your data, you can contact us at:

Email: elena@beingitaly.com
Address: Via Antonio Vivaldi, 89 - 53100 Siena (Italy)